About Us

Southeast Asia stands as the world's most celebrated food paradise, where diverse cultures and breathtaking landscapes converge to create an extraordinary culinary tapestry. For over 12 years, SL Food Group has been on a mission to capture this vibrant spirit and share it with the world.

Founded in Singapore by the visionary co-partner of PappaRich, SL Group emerged from a deep passion for authentic Asian cuisine and an unwavering commitment to preserving culinary traditions. What began as a single restaurant concept has flourished into a distinguished portfolio of five iconic brands, each representing a unique facet of Southeast Asian gastronomy.

Today, we proudly serve nearly one million customers each month across Singapore, Malaysia, Australia, the United States, China, New Zealand, Taiwan, Indonesia, Brunei, Sri Lanka, and Cambodia.